Blugirl

Spring Summer 2012 Collection

The Spring Summer 2012 Advertising Campaign Video


A NATURAL BEAUTYBlugirl women identify themselves with a quirky, bon ton and glamour image with a touch of irreverence. The Blugirl style expresses itself in an unexpected, eccentric and extrovert way. It’s trendy, colourful and fun, yet with careful good taste, elegance and an eye for detail, the manifestation of a feminine and renewed romantic mood, played out in a contemporary style.

A mix and match of colours and prints to be interpreted creatively for the Main collection, in stores from January, with a wide selection of items for day and evening.  

Sparkling outfits for more glamorous occasions in the Fashion Show collection, in stores from February.

The cheerful charm of the lingerie and swimwear collections.

An eccentric play on styles and trends in the Blugirl Folies collection for teens.